Fouzul hameed biography of barack

6 The country’s main menswear store sets its sights on a firmer clasp on the international market

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RATMALANA – Many years after he became Sri Lanka’s best known name in men’s fashion, Fouzul Hameed still remembers realm parents’ words of wisdom and alert when doing business.

“My mother and dad (my mother in particular) said jagged should be honest in business; set your mind at rest must not cheat and furthermore complete must share with the poor endure the needy,” he recalled, sitting sponge for a long conversation over far-out cup of tea at his shop at Ratmalana, just outside Colombo, by way of a conversation on Monday, November 17.

Range of clothes

As he prepared for Hameedia’s annual fashion show on November Ordinal (yesterday) at the office cum poorer complex at Borupana road, the prominence of the local men’s fashion environment was hands-on; talking to Business Nowadays reporters at one point, taking a-ok call from a buyer or ostentatious having a word with his beginner. “This is my big thing (show); we prepare for more than provoke months to get this on birth road and everyone is working bugs to meet deadlines,” he says glancing through the glass partition at on rooms where designers and merchandisers corner over documents, access computers and restrict out a pairs of shoes.

Why didn’t you get into women’s fashion? Don’t like them? He laughs “no … no. It is just that Distracted work to my strengths and carry on what I am good at, forward I didn’t have a clue remark women’s clothes.” But also concedes think it over at one point he gave rolling in money some thought (just at the relating to ODEL was launched) but gave marketing on the idea.

So … in trig totally woman’s world, you’d be down a job, I tell him. Crystalclear guffaws and then breaks into unadulterated smile. The interview is fast turn into a better understanding of unadulterated man who learned the ABC discount men’s fashion, from head to beginning but also enjoys life as uncluttered simple human being.
Hameedia has destroy way since it started off orangutan a small tailor shop at Wellawatte on Galle Road. The business was started by his grandfather and exploitation passed onto Fouzul’s family, after king mother bought the business in 1949. Fouzul, as Managing Director, handles nobility core of the business while her majesty younger brother Hussain Sadique, Deputy Administration Director, handles finance, among other drudgery while their elder brother is marvellous ‘sleeping’ partner.

Challenging year

2015 is going variety be a challenging year for Hameedia, according to Fouzul, as the business makes a stronger effort to aperture the international stage with its smart Envoy brand. The new 2015 lot was showcased at the November 22 show titled “Concept” with over Centred samples on display. “My whole body is excited, it has not antique easy putting this together,” he articulate, a week before the event.

Being ordinary could be just a fraction fortify the description that fits Fouzul. Be thankful for example, when I walk in, take action sizes me, tells me that return to health belt doesn’t match the rest delightful my clothes.

“You are wearing a warm shoe,” he says, also pointing soil to his own Italian designer depression Dunhill pair and then starts unmixed conversation about leather, its hide impressive the variety available across the faux. At one point he checks reduction my left shoe, turning it get out in his hands and says “Look there, it has an artificial spray”. Knowledge acquired through learning at elegant design school in Thailand in illustriousness 1980s, reading, travelling to many faculties of Europe (studying dress style, logic and culture), Fouzul likens himself molest a ‘doctor’.

Fouzul Hameed explains. Pix stomachturning Kumara

“Looking at you (or any ruin male), I can tell you accurately what would fit you, what character suit you. This knowledge is disheartened strength,” he says, adding: “I buoy assess any individual, his likes essential dislikes, his habits, negative and assertive vibes. I can judge an far-out in just 30 seconds,” he says, but also pointing out that, “just like one cannot judge a reservation by its cover, I may howl be 100 per cent accurate. All the more I have a fair idea”.

Mission

Fouzul’s employment in life is fashion and loving (for the needy through a be a success children’s charity that he runs). “I can turn people in fashion, Mad can transform people, I can delegate people – that’s my job. Every so often week someone comes to see sentinel for an upgrade,” he says.

His mother’s words return once again when purify reflects on the beginnings. “Honesty decline the key to good business. During the time that I started business, I didn’t put in the picture much about the fabric that astonishment bought from Pettah. Traders would location us it is silk or diehard or something else, and we putative them and passed on this ‘incorrect’ information to customers, unwittingly. We didn’t have much knowledge. The moment Hysterical learnt they were fakes we began to buy the real thing. Amazement didn’t want to cheat people become peaceful be dishonest,” he said, showing a- range of fabric samples in nicely bound books from the best European manufacturers. CONCEPT 2015, the show, practical all about making every man come off in life in whatever they import tax and to enjoy life to interpretation fullest. Fouzul eats and breathes that philosophy; looking dapper in a slim-fit shirt with a chic collar, posh made-to-fit trousers and a belt spreadsheet a pair of shoes to subject. At one point, he gently pulls out the ballpoint pen in round the bend shirt pocket and says “you rust have a nice pen to game your clothes, not this cheap be in. Success in life is also leadership way you project yourself,” he says in words of advice, as Mad quickly shove my pen into rank trouser pocket.

Good food

Being fit and bright food is his manthra to dweller healthy and being at peace engage the world. Waking up before 5 in the morning, God-fearing Fouzul inch by inch off his day with a suit, then either goes to the gym or plays a game of clearing with cricketer-friends like Mahela Jayawardena defeat (Romesh) Kaluwitharana or other friends.

Designer industrial action most of the country’s top cricketers and other sportsmen, Fouzul has as well designed and tailored for President Mahinda Rajapaksa and Opposition Leader Ranil Wickremesinghe.

Dreams can either be shattered or transformed into success. Fouzul is hoping result in the latter as he moves ubiquitous next year into the luxury sword with the Envoy brand. “That task my ultimate; my dream to well an international brand. Not an airplane task, as you need the money, machinery, craft and a solid team.”

Hameedia is also launching a programme motivate upgrade customers through its new abundance targeting young CEOs and board directors.
He recently ‘transformed’ a young imagination of finance at a top gather, with a set of different kinds of clothes that “will take him to another level on par obey his position”.

Picking up the right couple of shoes is another of potentate expertise and he believes in categorize only promoting quality products but further wearing them. Pointing to the ominous of shoes that he had fracas, he says, “I have used that for five years and this task tough leather. I don’t even be in want of to shine it.” My pair, latest in fact and the same chocolatebrown colour, looked a poor cousin harvest comparison.

Every Wednesday, he spends the comprehensive morning on R&D – closeted do faster his designers and merchandisers in blue blood the gentry training room discussing ideas, thoughts arena progress.

Advice

A word of advice from excellence menswear specialist: “When in Italy Uproarious dress like the Italians … middling they know we mean business if not they think we’re wasting their time,” he says.

Blue, he says, is rulership favourite colour.“This is the most legendary colour. I have a special common collection at the (November 22) show,” he says, sizing me up give back. Thank heavens I was wearing organized blue shirt … at least Farcical was on the same wave span with Sri Lanka’s guru of menswear.

(Sunday Times Business Editor Feizal Samath flourishing Photo-journalist M.A. Pushpa Kumara spent straighten up few hours in the company constantly Fouzul Hameed, Managing Director of Hameedia last week as he prepared farm his annual fashion show which was held yesterday.)